A complete website overhaul featuring past work examples, a company values page, and more. Click here to visit the live site.
My first co-op was at American Woodworking, a business that consults, fabricates, finishes, and installs wooden and metal furnishings for hotels. They had a need for a website redesign and coincidently, I made known of my interest for UX/UI even with no prior experience at that point.
The last two weeks of my co-op I spent consulting with the owners, Mike and Lisa, to redesign and publish a new website for American Woodworking. This involved researching websites they liked parts of, wireframing the new website, sorting through their library of images, taking photographs of the working spaces, writing passages, and checking in with the owners regularly.
Research includes: form, function, cmf, and branding inspiration as well as preliminary interviews and surveys resulting in user personas.
A range of sketch fidelities from hand drawn thumbnail sketches to digitally rendered concept explorations.
Some of the earliest prototypes made from cardboard were tandem to concept sketches in the ideation phase. Then, the later prototypes were in tandem with the CAD process, using 3D printers for exact testing.
This stage involved receiving feedback on the design in multiple ways as a way to reach some final decisions.
Again, this process starts early on in the project and overlaps a few of the previous phases in order to inform the final design.
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